Parcel tracking redesign
Mark Wortmann, PO and IT Consultant, Hermes
Questions & Answers
Questions were sent by e-mail and answered by the client. The original interview was in German; this is an AI-assisted translation.
How did I support the product owner in the project?
“Eike worked out good user handling and a great user design for our parcel tracking, and provided the team with all the files it needed. He verified the user guidance by taking part in our user interviews, some of which he organised himself.”
How was my relationship with the stakeholders?
“Collaboration with the team and the stakeholders was always good.”
How did I collaborate with the team?
“Collaboration with the Scrum team ran through dailies and personal exchange, plus arrangements made by video conference.”
What was my contribution to the project?
“The task was to build the UX in such a way that we could heighten our recipients’ anticipation of their parcels.”
How successful was the project?
“The new page is better received by parcel recipients than the old one. That can be seen in the feedback questionnaires. The project is, however, still in its beta phase.”
What did I contribute to moving the project forward?
“What made the difference were the ideas about how to present information to users emotionally while concentrating on only the most important points. Eike carried that through well in the copy, the choice of images and the arrangement of the elements on the page.”
What surprised you most about the project?
“In the customer interviews, users only wanted the most important data. They had no need for the cool, elaborate new features. What is interesting is that the mass of users do name those features again in the feedback questionnaires.”
What new things did you learn from the project and our collaboration?
“Meeting in person was not possible because of the coronavirus pandemic. All collaboration had to be arranged by video conference.”